According to a survey conducted by Jones Lang LaSalle(JLL), Student housing in India is a $50 billion industry. Although it is one of the most critical sectors of the real-estate industry in India, it is often deemed disorganized.
In spite of the fact that “World is going digital,” students even today turn themselves towards brokers when it comes to housing accommodations away from the home-town. Moreover, we all know that dealing with broker consumes time, money, and energy. Hence, to liberate students from this problem began Placio, the startup we are going to talk about in this article.
“Placio,” the name of this startup was derived from a Spanish word ‘Palacio’ which means ‘Palace’ in English.
Placio is a Noida based startup that provides a simple and easy-to-use digital platform, which enables co-living at ease. This startup offers a complete broker-free platform. With a big network of student housing properties, Placio provides a facility for booking suitable housing for students as well as professionals. Placio as a brand is still under development, and is only found around Noida and neighborhood.
Students get benefited on one side, and on the other hand, property owners can also list their place for rent.
Incorporated on 8th March 2016, Rohit Pateria and Ankush Arora co-founded Placio. Ajit Panda, the 3rd co-founder joined the team afterward. Although it was incorporated in 2016, Placio started its operations from May 2017.
Rohit Pateria, 40, operates Placio as CEO. Rohit is a Chartered accountant with more than 17 years of experience in finance, investment, and law & management. Given his experience and expertise in the field, he contributes in Placio with strategies, partnerships, finance, and investor relations.
Ankush Arora, 40, another co-founder of Placio has a degree in hospitality management. He has an experience of over 16 years in operations, processes, product development, and execution. Considering his expertise in hospitality management, Ankush handles platform, product, implementation, and operations management part for Placio.
Ajit Panda, 35, is a late joiner yet co-founder of Palacio. With a degree in sales and management, Ajit has an experience of over 15 years in sales and commercial real estate. In placio, his responsibility includes business expansion, and sales & marketing.
Any business startup needs three things on a fundamental level for succeeding. The three elements are capital, execution, and proper marketing. Fortunately, Placio partners have all three qualities on a combined level. Hence, this group of three(Rohit, Ankush, and Ajit) is unquestionably a team molded for success.
Placio has generated over $3 million in revenue within six months of operation. Given crazy numbers for such a short span, certainly implies that Placio is a successful startup.
Services by Placio:
The broker-free, easy-to-use, and time-saving applications of Placio has a huge hand in company’s success. But, that’s not the only thing that makes Placio profitable. Services provided by Placio also has a hand to a certain extent for company’s success.
We can list services provided by Placio as follows:
- Verified properties
- Comfy beds
- Clean water
- Medical support
- Clean toilets
- High-speed WIFI
- And, many more
Moreover, Placio’s collaboration with Rentickle provides access as well as ‘10% off’ on different rentable furniture and appliances.
Placio provides a variety of quality accommodations based on tenant’s budget. The price range for rent starts with 10,000 for Placio dorm to 25,000 for Placio luxury with Placio Prime in between.
The future of Placio:
The future of Placio can be predicted to be expansion in different cities. And, eventually, make Placio a National marketplace for student housing.
In a podcast, Rohit Pateria, the CEO took a few big names like Dhirubhai Ambani, Narayan Murthy, Elon Musk, Mark Zuckerberg, etc. as his inspiration. Naming this entrepreneurs and businessmen, He further added that he and other team members want to make Placio a company as one of theirs. A competent, ethical, happy, and a friendly company is what the founders are expecting while expanding.
Wrapping up, I would like to say that Placio has added value to its name by solving one of the million minute problems in the country. This indeed is an inspiration to millions of millennials and budding entrepreneurs.